Monday, February 27, 2006

Rebranding

Last week was extremely hectic at the job, so I didn't have much time to blog as either a reader or a writer. The large multi-national corporation that I work for changed its name and so all of the logos, colors and other things that you don't even notice about corporate identity all had to change, right down to the tiny print in the legal disclaimers. And of course, the department that does this is the graphics department.

I will be right back after I rebrand the laces on my running shoes, which are red, so they have to be changed to blue, and not the old blue but a different blue.

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